NYTF16: Super Impulse (SI)

Super Impulse has a line I think some of you will love!  It’s called World’s Smallest. Here’s the gist. World’s Smallest is a line of working miniature replicas of some of your favorite toys. I think these would make pretty cool props for photo shoots and set dressing!


Toys featured are popular brands like Etch-A-Sketch, Rubiks Cube, Perplexus, Duncan Yo-Yo’s and Little Green Army Men. The Polaroid is one of my favorites.


New for 2016 are popular Mattel toys Fisher-Price Chatter Telephone, Fisher-Price Rock-A-Stack, Magic 8 Ball and Fisher-Price Little People School Bus. These are due out Spring 2016.


They also had a miniature GI Joe on display at New York Toy Fair, though it isn’t mentioned in the press release I received, so that may be an early prototype.


You can find World’s Smallest at most major retailers, including Walmart, Barnes & Noble, Books-A-Million, Hasting, Learning Express, Paper Source, Five Below and Ron Jon Surf Shop.

Another fun product they had on display was called Icon Glam. It plays on the 2D purse trend. (I own a 2D/cartoon purse and it’s very cool.) These sets will allow you to customize your own 2D cartoon purse. Again, what you see here is a prototype, so they’ll be making tweaks and perfecting it before it hits store shelves.


What miniatures do you think should be created in the World’s Smallest line? Do you think they’ll make good props for photos? Share your thoughts below!

March 1, 2016. Tags: . Uncategorized.

One Comment

  1. Julie replied:

    I would love, love, love a Spirograph!

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